@incollection{ZerresBreyer-Mayl{\"a}nder2024, author = {Zerres, Christopher and Breyer-Mayl{\"a}nder, Thomas}, title = {Social Media Fatigue}, booktitle = {Elgar Encyclopedia of Consumer Behavior}, editor = {Gollnhofer, Johanna and Hofstetter, Reto and Tomczak, Torsten}, isbn = {978-1-80392-626-1 (Print)}, doi = {10.4337/9781803926278.ch86}, institution = {Fakult{\"a}t Medien (M) (ab 22.04.2021)}, pages = {280 -- 282}, year = {2024}, abstract = {This is the definition of 'Social Media Fatigue' in the book 'Elgar Encyclopedia of Consumer Behavior'. Modern commercial landscapes are characterized by rapidly evolving markets, and this authoritative Encyclopedia acts as an essential navigational guide to such changeable consumer environments.}, language = {en} }