@incollection{Drechsler2018,
  author    = {Dirk Drechsler},
  title     = {Big Data Governance},
  series = {Social Media Marketing und Data Analytics. Aktuelle Entwicklungen und Herausforderungen},
  publisher = {Rainer Hampp Verlag},
  address   = {M{\"u}nchen und Augsburg},
  isbn      = {978-3-95710-228-7},
  pages     = {213 -- 231},
  year      = {2018},
  language  = {de}
}