TY  - CHAP
U1  - Konferenzveröffentlichung
A1  - Siegfried, Patrick
ED  - Caetano, António
T1  - The service engineering concept for business
T2  - Proceedings of the Entrepreneurship Summer University at ISCTE-IUL 2013. Volume 2: Group Sessions Papers
N2  - The increased complexity and dynamics of the business environment and the problems of a young organization are treated extensively in the literature [Bleicher 2002, p. 34; Malik 1996, p. 86; Ulrich/Probst 1990, p. 23ff; Gomez 1999, p. 65]. This complexity is the core of the leadership role in a company [Malik 1996, p. 184]. STÜTTGEN (1999, p. 8) states in this regard: "A satisfactory answer to the question, according to which patterns complex social systems are to be designed to meet the proliferating environmental complexity facing an adequate intrinsic complexity of the company can be, in this context, a critical success factor for management." How can young SMEs solve strategic problems with service engineering in their companies?
KW  - Management
Y1  - 2013
UR  - https://www.researchgate.net/publication/348311135
SN  - 978-989-732-207-5
SS  - 978-989-732-207-5
VL  - 2
SP  - 173
EP  - 186
ER  -