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How to Establish Trustworthiness in the Initiation of Service Relationships

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Metadaten
Document Type:Contribution to a Periodical
Zitierlink: https://opus.hs-offenburg.de/625
Bibliografische Angaben
Title (English):How to Establish Trustworthiness in the Initiation of Service Relationships
Author:Anja Geigenmüller, Larissa GreschuchnaStaff MemberGND
Year of Publication:2011
First Page:391
Last Page:405
Parent Title (English):Journal of marketing theory and practice
Volume:19
Issue:4
ISSN:1069-6679
URL:http://web.ebscohost.com/ehost/detail?vid=3&sid=61e51758-89c5-4bfe-bf60-204874ac8b64%40sessionmgr10&hid=20&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&AN=66238040
Language:English
Inhaltliche Informationen
Institutes:Fakultät Wirtschaft (W)
Institutes:Bibliografie
Formale Angaben
Licence (German):License LogoUrheberrechtlich geschützt