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Eyetracking in the innovation process of a user interface – Usability-testing for product optimization

  • When a new product is produced, it makes sense, to test the usability before its appearance on the market. Within such a test there are different methods which can be used. For example, the eyetracking method. This research report illustrates how the eyetracking method can be used in combination with a qualitative inquiry to identify problems of a product. The study was conducted in cooperationWhen a new product is produced, it makes sense, to test the usability before its appearance on the market. Within such a test there are different methods which can be used. For example, the eyetracking method. This research report illustrates how the eyetracking method can be used in combination with a qualitative inquiry to identify problems of a product. The study was conducted in cooperation with the company K+UPrintwareGmbH in Ettenheim. The object of the study was the EcoCash recycling and selling machine. The main element of this study is the identification of problems in the user interface and the handling of the machine. Furthermore, solutions to solve the problems were included.show moreshow less

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Metadaten
Author:Ute RohbockGND, Martha JagodaGND, Jessica Overink
Date of Publication (online):2012/10/12
Language:English
GND Keyword:Benutzerfreundlichkeit; Mensch-Maschine-Kommunikation
Tag:Eyetracking; optimization; product; study
DDC classes:300 Sozialwissenschaften / 330 Wirtschaft
Parent Title (German):Beiträge aus Forschung & Technik
Volume:2012
ISSN:1866-9352
First Page:91
Last Page:92
Document Type:Contribution to a Periodical
Open Access:Frei zugänglich
Institutes:Bibliografie
Journals:Beiträge aus Forschung & Technik
Release Date:2012/10/12
Licence (German):License LogoVeröffentlichungsvertrag für Publikationen mit Print on Demand
URN:urn:nbn:de:bsz:ofb1-opus-1712