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Online grocery shopping (OGS) has significantly risen due to accelerated retail digitization and reshaped consumer shopping behaviors over the last years. Despite this trend, the German online grocery market lags behind its international counterparts. Notably, with almost half of the German population aged over 50 and the 55–64 age group emerging as the largest user segment in e-commerce, the over-50 demographic presents an attractive yet relatively overlooked audience for the expansion of the online grocery market. However, research on OGS behavior among German over-50s is scarce. This study addresses this gap, empirically investigating OGS adoption factors within this demographic through an online survey with 179 respondents. Our findings reveal that over a third of the over-50 demographic has embraced OGS, indicating a growing receptivity for OGS among the over-50s. Notably, home delivery, product variety, convenience, and curiosity emerged as primary drivers for OGS adoption among this demographic. Surprisingly, most adopters did not increase online grocery orders since 2020 and a not inconsiderable proportion have even stopped buying groceries online again. For potential OGS adopters, regional product availability turned out as a motivator, signaling substantial growth potential and providing online grocers with strategic opportunities to target this demographic. In light of our research, we offer practical suggestions to online grocery retailers, aiming to overcome barriers and capitalize on key drivers identified in our study for sustained growth in the over-50 market segment.
Socially assistive robots (SARs) are becoming more prevalent in everyday life, emphasizing the need to make them socially acceptable and aligned with users' expectations. Robots' appearance impacts users' behaviors and attitudes towards them. Therefore, product designers choose visual qualities to give the robot a character and to imply its functionality and personality. In this work, we sought to investigate the effect of cultural differences on Israeli and German designers' perceptions of SARs' roles and appearance in four different contexts: a service robot for an assisted living/retirement residence facility, a medical assistant robot for a hospital environment, a COVID-19 officer robot, and a personal assistant robot for domestic use. The key insight is that although Israeli and German designers share similar perceptions of visual qualities for most of the robotics roles, we found differences in the perception of the COVID-19 officer robot's role and, by that, its most suitable visual design. This work indicates that context and culture play a role in users' perceptions and expectations; therefore, they should be taken into account when designing new SARs for diverse contexts.
Der Online-Handel verzeichnet seit Jahren ein stetiges Wachstum. Durch die COVID-19-Pandemie kaufen nun auch Nutzende, die zuvor physische Kanäle bevorzugten, vermehrt online ein. Der Anbietererfolg hängt dabei wesentlich von der Kenntnis über die Kund*innen ab. Allerdings dominieren einige große Anbieter den Markt, während kleinere Online-Shops Schwierigkeiten haben, ihre Angebote zu personalisieren. Eine Lösung bietet der Ansatz selbstbestimmter Identitäten. Dieser ermöglicht Kund*innen, ihre eigenen Shoppingdaten zu kontrollieren und sie selektiv mit Online-Shops zu teilen. Dadurch können individuelle Wünsche und Anforderungen der Kund*innen in Online-Shops berücksichtigt und ein personalisiertes Angebot sowie eine gute Nutzungserfahrung geboten werden. Trotz des großen Potenzials selbstbestimmter Identitäten ist der Ansatz in Deutschland kaum verbreitet. Dieser Beitrag beleuchtet den Einsatz selbstbestimmter Identitäten im Online-Handel. Mithilfe eines menschenzentrierten Gestaltungsprozesses wurden Personas und Ist-Szenarien erstellt, sowie daraus resultierend Anforderungen erhoben und Potenziale identifiziert. Auf Basis dessen konnte ein Daten- und Architekturmodell zur Integration von selbstbestimmten Identitäten im Online-Handel entwickelt werden.
The increasing diffusion of rapidly developing AI technologies led to the idea of the experiment to combine TRIZ-based automated idea generation with the natural language processing tool ChatGPT, using the chatbot to interpret the automatically generated elementary solution principles. The article explores the opportunities and benefits of a novel AI-enhanced approach to teaching systematic innovation, analyses the learning experience, identifies the factors that affect students' innovation and problem-solving performance, and highlights the main difficulties students face, especially in interdisciplinary problems.
LogIKTram
(2023)
Der Anstieg des urbanen Verkehrs belastet zunehmend die Anwohner, die Nutzer der Infrastruktur sowie die Umwelt. Während für die Personenbeförderung die Straßenbahnen eine Entlastung bieten, existieren für den innerstädtischen Logistikverkehr keine passenden Angebote. Aus diesem Grund verfolgt das Projekt LogIKTram das Ziel, den Logistikverkehr mit einer Gütertram auf die Schiene zu verlagern. Hierfür werden ein Logistikkonzept sowie verschiedene Planungsmodelle entwickelt, die eine vereinfachte Nutzung erlauben.
KINLI
(2023)
Konsumenten haben immer höhere Ansprüche an Lebensmittelsicherheit, -qualität und -nachhaltigkeit. Bei Fleisch erwarten viele Menschen auch eine artgerechte und ethisch vertretbare Aufzucht, Haltung und Schlachtung der Tiere. Im Projekt KINLI sollen eine Datenplattform und Dienste mit künstlicher Intelligenz entwickelt werden, um mögliche Probleme vorherzusagen. Unternehmen in der Lieferkette können damit proaktiv ihre Prozesse anpassen, bevor Probleme tatsächlich eintreten.
Enhancing engineering creativity with automated formulation of elementary solution principles
(2023)
The paper describes a method for the automated formulation of elementary creative stimuli for product or process design at different levels of abstraction and in different engineering domains. The experimental study evaluates the impact of structured automated idea generation on inventive thinking in engineering design and compares it with previous experimental studies in educational and industrial settings. The outlook highlights the benefits of using automated ideation in the context of AI-assisted invention and innovation.
This book constitutes the proceedings of the 23rd International TRIZ Future Conference on Towards AI-Aided Invention and Innovation, TFC 2023, which was held in Offenburg, Germany, during September 12–14, 2023. The event was sponsored by IFIP WG 5.4.
The 43 full papers presented in this book were carefully reviewed and selected from 80 submissions. The papers are divided into the following topical sections: AI and TRIZ; sustainable development; general vision of TRIZ; TRIZ impact in society; and TRIZ case studies.
Eco-innovations in chemical processes should be designed to use raw materials, energy and water as efficiently and economically as possible to avoid the generation of hazardous waste and to conserve raw material reserves. Applying inventive principles identified in natural systems to chemical process design can help avoid secondary problems. However, the selection of nature-inspired principles to improve technological or environmental problems is very time-consuming. In addition, it is necessary to match the strongest principles with the problems to be solved. Therefore, the research paper proposes a classification and assignment of nature-inspired inventive principles to eco-parameters, eco-engineering contradictions and eco-innovation domains, taking into account environmental, technological and economic requirements. This classification will help to identify suitable principles quickly and also to realize rapid innovation. In addition, to validate the proposed classification approach, the study is illustrated with the application of nature-inspired invention principles for the development of a sustainable process design for the extraction of high-purity silicon dioxide from pyrophyllite ores. Finally, the paper defines a future research agenda in the field of nature-inspired eco-engineering in the context of AI-assisted invention and innovation.
The automatic processing of handwritten forms remains a challenging task, wherein detection and subsequent classification of handwritten characters are essential steps. We describe a novel approach, in which both steps - detection and classification - are executed in one task through a deep neural network. Therefore, training data is not annotated by hand, but manufactured artificially from the underlying forms and yet existing datasets. It can be demonstrated that this single-task approach is superior in comparison to the state-of-the-art two task approach. The current study focuses on hand-written Latin letters and employs the EMNIST data set. However, limitations were identified with this data set, necessitating further customization. Finally, an overall recognition rate of 88.28% was attained on real data obtained from a written exam.